Air Jordan Releases Sneakers to Honor Hip Hop

todayJanuary 30, 2023 1

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(GEMS RADIO)—Air Jordan is celebrating 50 years of hip hop music. The sneaker is getting together with the Christopher Wallace Memorial Foundation. The foundation was set up to honor the late great Notorious B.I.G. The foundation helps inner city with educational resources.

Twenty-three pairs of Air Jordan’s newest sneakers will go on auction between Jan. 23 and Feb. 3. They will also be on display at Sotheby’s New York galleries within that time.

Biggie’s Insta post read: “Proceeds from the auction will benefit the Christopher Wallace Memorial Foundation, which aims to empower inner-city youth with educational learning instruments, sponsorships, grants and community-based mentorship programs and campaigns, all in line with its motto, Think B.I.G. ‘Books Instead of Guns.”

The Christopher Wallace Air Jordan XIII features Biggie’s face on the tongue and two of his famous lyrics from hit song “Juicy” on the inside of the tongue, which read, “And If You Don’t Know, Now You Know” on the left shoe and “It Was All A Dream” on the right shoe.

Written by: Robert Frezza

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