Jamaican Singer Popcaan Helped Drake Release His Sneaker

todayMarch 5, 2022

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(GEMS RADIO)—Jamaican singer Popcaan helped Drake release his sneakers to the masses.

The megastar rapper release his first sneaker the NOCTA x Nike Hot Step Air Terra. The sneaker is designed with leather, comfortable soles, and colorful accents. The sneaker is available in black or white, but has already sold out.

Drake asked for longtime friend and collaborator Popcaan for help to launch the product. The song “Skeleton Cartier” is the song of the campaign and preludes to Popcorn’s new album out later this year.

NOCTA is launching not only a new brand, but a new chapter in Drake’s career.


Written by: Robert Frezza

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